Things I Read in October
Finally read Psychopath Test by Jon Ronson. I didn’t enjoy it as much as his other books, but it still had enough to keep me entertained on tube journeys. visualizing wikipedia Kurzweil Responds: Don’t Underestimate the Singularity Finding puts brakes on faster-than-light neutrinos 50 Amazing and Essential Novels to Enrich Your Library How to make [...]
Articles I’ve Liked This Month
Bit of an odd selection of articles I’ve been reading this month. There’s a couple of interesting football articles. The Moneyball idea being applied to football was pretty interesting. The stat about Maldini only making one tackle every two games makes you realise just how good the guy was. The article about the general rubbishness [...]
Google Launches +1 Button for the Whole Web
Just seen this article on TechCrunch. Google is now offering a Chrome Extension so that visitors to any website can +1 a piece of content. I’m pretty sure that this announcement will lead to dozens more blog posts on how Social Signals are now an all-important ranking factor. Before shouting from the roof-tops and proclaiming [...]
The Art of Fighting without Fighting
When interviewing candidates for an SEO role, I still find it quite surprising that so few bother to use anything other than the Google Adwords Tool to conduct keyword research. What’s the point in seeking a competitive advantage when the foundations that you use for your campaigns are the same as your competition? If everybody [...]
Very Short Stories
“For sale: baby shoes, never worn” Ernest Hemingway
Interesting Reads
Wright Thompson – Shadow Boxing Raymond Carver – What the Doctor Said Follow the money: the world’s sharpest fraudbusters Transmedia experts